3 Steps Toward Better Diversity Results And #TVWeWant

 

 

There’s a good chance you haven’t thought about diversity lately.

 

Why would you need to pay attention to diversity after all?

 

Unless one of your goals is to meet the needs of a diverse group of customers (or you have a personal story which connects you to a disadvantaged group) you just get on with providing products and services on an equal basis.

 

However there is a risk associated with not showing  inspired leadership. That risk involves failing to meet the needs of different staff within organisations / industries and not paying attention to different customers / clients.

 

We each have a different life story. Leaders who build on the range of talent available make their team members feel engaged in producing outstanding results since their  unique contribution matters.

 

Diversity Problems In Hollywood Echo Those In UK Television  

 

Follow the link in the Tweet if you want to check out my LinkedIn post on the Diversity Problem within the Hollywood film industry.

 

A similar discussion about the exclusive nature of an industry is taking place within UK public service broadcasting circles. What role will ethnically diverse staff and others at the margins play in that future? You can contribute to the discussion at www.futureoftv.org.uk

 

The Risk Of Staying The Same

 

If the people responsible for bringing new talent into organisations only hire people like themselves they aren’t helping solve the lack of diversity issue.

 

Staying the same within an organisation means it is likely the range of ideas, insight and engagement available to that organisation will remain limited. Customers won’t be served with the widest selection of offers possible.

 

More than that. If the sector stays the same don’t be surprised if in 5 years’ time award winners, Directors, Department Heads and senior staff still do not reflect the widest pool of talent.

 

A Better Way Forward

 

It seems to me there is a better way forward for media, or other business organisations.

 

I think that recruiting, retaining and supporting the progress of a diverse range of creatives (staff) can only widen the rich mix of broadcast output (products and services).

 

A greater mix of outputs makes it easier to achieve customer satisfaction.

 

3 Self Help Steps Toward Greater Diversity

 

So, assuming diversity matters to you here are 3 self-help steps which reflect my experience of supporting the development of women and men from diverse backgrounds since the 1990s:

 

  • Present yourself in a way which highlights your present experience and future potential (don’t get defined by other people’s view of you)

 

  • Record your achievements regularly using testimonials, feedback and a goal setting process (ensure those achievements count towards your next step)

 

  • Support others pursuing their professional development and seek support yourself where necessary (be determined to make the progress appropriate to your ambition)

 

Visit www.experienceyourlife.coachesconsole.com to download a FREE tool to help you tackle your key presentation, achievement or support goals (just fill in your contact info and press the big blue button).

 

Thanks for reading this post (please share it with anyone who would find it useful). Also feel free to join in the discussion on the theme of diversity here in the comment section or on Twitter @RogerD_Said

 

Here Are Some UK Diversity Dates For Your Diary

 

LGBT History Month (February)

International Women’s Day (8 March)

Black History Month (October)

International Men’s Day (19 November)

Disability History Month (22 November – 22 December)

Does Your #SocialMediaPresence Deserve A Thumbs Up?

 

How Well Does Your Use Of Social Media Connect You To Your Community? Picture From Gabor From Hungary From Morguefile.com

How Well Does Your Use Of Social Media Connect You To Your Community? Picture From Gabor From Hungary From Morguefile.com

You are not alone if you visit social media sites to get information to help you with a problem.

According to http://internetlivestats.com Google now processes over 40,000 search engine queries every second on average.

Imagine getting a thumbs up from someone in your community for posting something which precisely answers one of those queries and makes their problem go away.

If you make someone that happy they could potentially become one of your passionate customers.

How Does Your Content Solve Specific Problems?

Two weeks ago I spoke about tackling social media goals to an audience of startups and micro business people. One of the questions which came was how to create content which generates more engagement.

Audience members were frustrated having written an attention grabbing headline and great content, only to have no one comment on it.

Some entrepreneurs in the audience felt like giving up when their carefully written posts seemed to have no impact.

I thought there could be one missing element in those posts: a call to action.

What’s The Purpose Of Calling People To Action?

The audience and I talked about what kind of posts had impact and why.

We also discussed what could be done with less impactful posts to get people to engage.

We agreed that their social media content probably solved the problem which the questioner was facing.

What could be done to take that conversation further? Calling the audience to take action.

We recognised that content which stands out from the flood of posts calls the questioner to take action. Those posts invite people to engage with the content creator. The engagement benefits both the person with the enquiry and the content supplier.

Benefits Of Calling Your Community To Action

For the person with the problem it is useful to stay in touch with a reliable source of information. Who knows what further insight that source could offer in future?

For the supplier expanding their community has several benefits.

  • Their expert profile increases as more people come to know them.
  • They can experience word of mouth recommendation, as their audience likes what they do.
  • They can prove so trustworthy that people respond to their products, services or projects.      

3 Ways To Add Value With Your Social Media Presence

  • Deliver information which helps to resolve a problem for a specific community member
  • Keep your presentation as simple and straight-forward as possible
  • Prompt your reader to take an action by leaving their comment, sharing your post, hitting the Like button, or trusting you with their email address so you can offer them future service

Here’s How To Continue This Conversation

Thanks for reading this post. I hope it has got you thinking about your use of social media. What will you now do to better connect with your community?

I’ll be exploring these themes in more detail in a workshop on 12 September (more information in future posts). Meanwhile here are some questions you can feedback on:

  • Who wrote the most effective post you have engaged with this year?
  • What made you comment having read it?
  • What else did it inspire you to do?
  • Who did you share it with?


Use the comment space below to add your voice to the discussion. If you Tweet your reply to @RogerD_Said please include the hashtag #SocialMediaPresence to make it easy to follow the conversation.

How Does Your Community Benefit When You Act Like A #GoodWolf ?

How Does Your Good Wolf Inspire Others?

How Does Your Good Wolf Inspire Others? – picture credit to Brigwer from Morguefile.com

How often do you ‘click’ with someone and find a way to support them in their goals?

I am lucky to be connected to several professional development networks. That means I have the chance to support others quite often. It feels good to pay it forward.

You have to be in the right frame of mind yourself to help someone else out. It is easier in some ways to be focused on your own agenda. Easier isn’t always best though.

Here’s a story about helping someone focus, inspired by Cherokee Nation culture.

 

The One You Feed

A grandfather and grandson are seated in Nature, deep in conversation.

The young man is troubled.

He tells his grandfather about the feelings of anger, envy and self-pity he has.

His grandfather tells him about the two wolves we all have within us.

The wolves are always circling each other, battling for supremacy.

One wolf is mournful, holding on to bad feelings from the past.

The other wolf is bright, joyful, loving and empathic.

Puzzled, the young man asks.

 

“If they are always there within us, which wolf wins the battle?

 

The grandfather paused.

His reply?

 

“It depends on the one you feed.

 

Contributing To Your Community

I know from my own experience that feeding the wrong wolf makes life miserable.

Spending too much time looking at set-backs leaves you stuck. It makes you self-centred. It weighs you down. It means you aren’t aware of others’ needs and don’t meet them.

I first experienced coaching (as a client) in the early 2000s. I had ended up overwhelmed by a project I was involved with. The experience of being coached made the process of returning to normal (being part of a team, producing great results) much easier.

 

What did I learn from the experience?

Being connected to your community is good. Being of service to that community is better. Taking positive action to help the community move forward is best.

 

How Can You Help The Communities To Which You Belong?

Tapping into your good wolf mind-set means you are better placed to help others. Your optimism inspires others to work optimistically because you understand others’ lives.

That kind of Empathy comes easily to good wolves. You can find out more about Empathy by clicking the link below.

http://bit.ly/BBC_Can_Empathy_Be_Taught_Roman_Krznaric

 

Want To Keep This Conversation Going?

Thank you for dropping by, reading this post, following, sharing and taking action that helps you experience a more fulfilling life.

I’d love to know how you change your thoughts when they get stuck in the negative zone. What’s your secret? How do you motivate your team / community to act positively and produce better results?

Leave your comments below. Your feedback is bound to be valuable to others in the community.

Don’t forget to share this post with the wolves you know.

 

 

Goals 2014: 4 Steps To Get The Job Opportunities You Deserve

Why Are You The Ideal Employee?

Why Are You The Ideal Employee?

Is one of your weekend tasks completing a job application? You may need to rethink your approach if previous applications did not generate interview invitations.

Stay resilient and keep applying. You will get the offer of an interview in time.  There are steps you can take to represent yourself authentically when applying for posts.  Those steps will take you closer to your goal.

Remember, an employer has a recruitment goal  which is to hire people like you.  People who have the right combination of positive attitude, experience, skills, and confidence.  Those qualities add value to their teams.  You are explaining why you offer the ideal combination of attitude and experience.

Here are 3 strategies to help you represent yourself well and move toward your ideal job.

Increase The Potential For Getting Shortlisted For Interview

Check to ensure that you are demonstrating that you are a very close fit to the employer’s ‘Must Have’ criteria. Are you drawing on your paid and voluntary experiences to show your skills off fully?

  • Take time to ensure your covering letter echoes the language that the advertiser has used.
  • Repackage your Resume / CV for each application, to highlight the skills and experience which you have built up in the sequence the employer is looking for.  Make sure it makes you closely resemble the ideal interview candidate.
  • Remember, if you are copying and pasting your information into an online form make time to check for typos and changing grammar.
  • Also leave time before the deadline for a final check before pressing send. Trying to rush to produce the application right up to the deadline can be fatal. It increases the potential for errors to creep in. Worse yet, it means you are caught in a crisis if you have computer or broadband problems at the eleventh hour.

Give A Good Account Of Yourself At Your Interview

It is all about you. Not the team in which you worked previously.  What did you do?  How did you make a difference?  Use lots of self -focused language.  I did X in situation Y and the positive effect was Z (from which I learned that…).

  • The employer wants someone whose skills are a good fit; who can confidently deal with familiar and novel situations; and fit in with her existing team. How many examples of fitting in and team work does your life story contain?

Manage The Outcome Of Your Interview

If you have stood out from the other interviewees you may be offered the job. Congratulations!  Do your best work to sail through the probationary period and become a valuable team member.

If you didn’t appear to be the best person for the job you will get told that you haven’t been successful.

  • You should be offered some feedback, if not politely ask for some. You are interested in your development after all, so knowing how to be better in your next interview is a smart move.
  • If the organisation won’t provide any you have learned something about their attitude to people. If they do give you feedback take it on board and create an action plan to address any developmental points. Then take action to help yourself.

What Will You Do Differently Now?

If this information has helped you identify the action you need to take please share this post with someone who would find it useful. Please use the Comment section, or social media – my details are below – to add your voice to the conversation.

 

My Twitter feed is @rogerd_said

I’m On Facebook and Google+ too.

If you prefer you can use LinkedIn to View Roger Dennison’s profile

Goals 2014: How Are You Managing Your Risk Of Failure?

Do You Feel Failure Is A Badge Of Honour?

Do You Feel Failure Is A Badge Of Honour?

Despite your risk management strategy have you ever failed when leading a new project / stepping into a job role / taking on a leadership challenge? You might recognise the warning signs pointing to ‘Failure Ahead’: a cycle of sleepless nights; mounting frustration and anxiety during the day and ultimately, the admission of defeat.

Are There Positive Lessons From Failure?

If you answered ‘Yes’ to the opening question here’s another one to consider. What did you learn from your experience of missing your goal?

Having looked at Success in a recent post it makes sense to consider Failure now. There is even an upside when comparing your failed outcome, to the success you planned for. You have the chance to try a different approach next time. I learned just such a positive lesson from a failure in my past. In a nutshell, pay attention to your gut instincts when they are telling you ‘nope, this really isn’t working out’.

The reality of failure could lead you to take a different approach next time, by:

  • exercising more diligence before pursuing a new opportunity
  • establishing a more realistic set of milestones in the planning phase
  • connecting to more people to create an effective support system for yourself.

What Are The Real World Benefits Of Failure?

These broad themes – diligence, planning and support – are ones entrepreneur Faisal Butt explored in his recent presentation about the benefits of ‘Failure’ at The Business Show 2014. The gist of his argument also features in this Management Today Opinion piece. The article is definitely worth a read if success in business, or leadership, are your priorities. You can also follow tweets on the with the hashtag #TBS2014 and see more about Faisal on Twitter @FaisalButt_

What Does Research Say About Failure Leading To Success?

Interestingly Barclays’ research (regarding high net worth individuals) suggests that 51% of those sampled agree past failure in entrepreneurial endeavours increases the chance that a new business will succeed. So that may mean leaders are, on balance, more optimistic than not in the face of failure. Optimism seems to be a key component in perseverance, whether in business or other parts of life.

What Are You Doing To Manage Your Risk Of Failure?

Here are some questions you may want to consider, with coaching support:

  • How does your leadership strategy prompt your actions which limit the risk of failure?
  • What steps do you take to maintain and strengthen your stock of optimism?
  • How could your support system / professional connections help you achieve better results?

Feel free to have a conversation about this topic with your colleagues.  I’d be interested to know what you and your team think.  You can find me on Twitter @RogerD_said

There are more ideas relating to your work and life goals in the Archive section here and on Facebook and Google+ too.  Or if you are a Linkedin user you can visit View Roger Dennison’s profile

Goals 2014: What Leadership Lessons Will You Take From #TBS2014 ?

The Business Show 2014 Guide - watch out for the #TBS2014 trending on Twitter

The Business Show 2014 Guide – watch out for the #TBS2014 trending on Twitter

Hopefully what I wrote about the Business Show 2013 – on 30 November and 3 December last year – inspired you to go online, to see what you could learn from the coverage of that event.

I’m refining my strategy for The Business Show 2014 , which starts tomorrow.  Why not take a few minutes to look at the site and see what’s on offer (The Twitter hashtag #TBS2014 will be in heavy use over the next few days. too).

This time around I have highlighted the Business Show presenters I want to listen to, as they deliver a service to others by sharing their stories.  I’m sure they will generate plenty of questions from their audience, and there are a few questions I would like to ask them too.

As the roster of Keynote speakers includes Brad Burton, Karen Darby, Kate Hardcastle and Will King I will have plenty of chances to:

  • Capture leadership insight from people whose authenticity inspires followers to change their lives
  • Connect with attendees whose goals include improving their leadership practice
  • Share my key learning with you by blogging and by posting more widely across social media

Watch this blog space to see what you can take away from the Business Show 2014 and keep an eye on Facebook and Google+ as well.  Or if you are a Linkedin user you can visit View Roger Dennison’s profile

Goals 2014: How Well Does Your Leadership Reflect Your Equality And Diversity Goals?

How Effective Is Your Leadership On Equality And Diversity?

How Effective Is Your Leadership On Equality And Diversity?

If you are like many leaders it is probably a challenge to get through your To Do list and deliver your everyday goals.  If you prioritise your medium and longer term goals too, this post may appeal to you.

What Effects Does Dominant Group Thinking Produce?

Here is a 58 minute video by anti-racist speaker Tim Wise, which is worth a look, if you have time and you have stretching leadership goals which are inspired by your equality and diversity values.  In case you haven’t time for the full video there are excerpts on Youtube which you can search for.

To my mind the key take away from the video is this: Being in the dominant group can leave you thinking you have the luxury of not having to care what other people think.  That attitude will make it harder to deliver on equality and diversity goals.

The upside of dominant-group thinking is simple: You face no obstacles to getting your goals accomplished.  You don’t experience anxiety.  You also don’t need to spend time on reflection about the impact of your words.  You can behave as you want to.  After all, you are acting on behalf of people like yourself, aren’t you?

How Do People From Diverse Backgrounds Respond To Dominant Group Thinking?

People from diverse backgrounds in your current or potential audience may take a different view.  On the least damaging end of the scale if you misspeak on a one-off basis you may not face any lasting consequences.  Get in wrong often enough and the authenticity of your brand values may be called into question.

What Are The Real World Consequences Of Sending Out The Wrong Equality And Diversity Messages?

In the US, major league basketball franchise owner Donald Sterling has experienced some major consequences following media coverage of comments he made about the sort of person he wanted courtside.  Being banned for life from the NBA and forced to sell his team, the LA Clippers for $850m, may influence him to rethink his approach to equality and diversity.

In the UK, BBC television Top Gear’s presenter Jeremy Clarkson is reportedly on his final warning from the corporation, after another controversial week.  Notwithstanding the 350 million viewers his programme receives globally he is having to rethink his approach to how he broadcasts.

Thee are high profile examples, but I think the basic principles are applicable to businesses generally.  Take a few moments to review your situation.  How well do you feel your organisation is doing on Equality And Diversity at the moment?

What Question Can An Authentic Leader Ask Of Themselves To Improve Their Equality And Diversity Focus?

Whether you are in the US, UK or further afield here’s a question that can ask yourself to improve your leadership:

  • What action will I take, this month, as an authentic leader to help my organisation make better use of its diverse workforce (or to demonstrate our commitment to equality goals)?

Feel free to continue this conversation about the relationship between authentic leadership, your values, and equality and diversity within your organisation.  Do let me know what impact your action has, when you start to see some results.

By all means take a look at the further ideas relating to your work and life goals in the Archive section here, on Facebook and Google+ too.  Or if you are a Linkedin user you can View Roger Dennison’s profile and connect with me there.