Goals 2014: 3 Questions To Help You Advertise A Vacancy Or Select Your Next Job

Is searching for a new job on your Spring To Do list?  Perhaps you are a recruiter whose goal is to fill your post with the ideal recruit.  Neither goal is easy, is it?

Cufflinks For Work

What Are The Essentials For Your Job?

As an applicant you have your check list of what you want (which might include a role that is a good match to your skills; the right salary; a workplace culture you like; a happy work -life balance).

Meanwhile the advertisers are picturing their ideal candidate, someone with the Essential Qualities for the vacancy. They might have in mind someone: aggressive about getting results; assertive without being cocky; independent yet a team player, where necessary.

Here’s the thing. The language used in adverts themselves may be off putting to some potential applicants.  Why?  Time magazine’s online edition shared some German research this week, suggesting that women do not apply for male sounding jobs.

Some terms, like ‘aggressive… assertive… independent’ could be sending unattractive signals out about the vacancy.  They could also be saying something unintended about the organisational culture too.  As the global economy starts to recover from the shock of 2008 there is strong competition to secure the right talent.  Getting it right promotes business growth.  Letting applicants know you are a good organisation to work for is a quick win.

Unappealing language is easily fixed, if advertisers take a few minutes to think about the most appealing / inclusive wording they could use, before signing off their recruitment text and posting their vacancies.  That simple adjustment might broaden their reach and result in a better hiring decision at the end of the recruitment process.

As you are thinking about the psychology of changing your job here are 3 questions for you to respond to.  They are ideal whether you are seeking a job, or advertising one:

  • What language in the advertisement attracts your interest / best represents your vacancy?
  • How many of the Essentials Qualities do you have to offer / do you really want candidates to have?
  • How will this job help you achieve your personal goals once you get it / how will filling this vacancy help your organisation’s goals?

Good luck taking action which moves closer to your recruitment goal.  Feel free to nose around the Archives here and look at ideas I refer to relating to your work and life goals on Facebook and Google+ too

Goals 2014: How Will You Inspire Change After International Women’s Day?

Logo For International Women's Day

Logo For International Women’s Day – More information from http://www.internationalwomensday.com

Do you know that next Saturday, 8 March, is International Women’s Day (IWD)?  You can get a range of IWD information here  and learn how this themed day has been influencing the lives of women and men since 1911.

It’s amazing to think – at the time I write these words – that there are several hundred IWD events scheduled to take place in the UK.  There are 1000s more in the United States, Canada, Australia and countries right round the world.

These events will all be highlighting this year’s theme of Inspiring Change.  Which of the events near you will you be following, or drawing to the attention of a woman you care about?

Stay tuned.  I’ll be blogging this week about ideas which you may want to consider when you work on your goals after IWD.

Goals 2014: 5 Personal Questions To Improve Your Work & Family Life

This is the second of two posts about last week’s very first Work & Family Show at Excel, London.

Work & Family Show 2014 - Panel Discussion on the Language of Success

Work & Family Show 2014 – Panel Discussion on the Language of Success

Here’s a question.  Which one of your improvement goals has taken priority this year?  Is it improving some aspect of your work?  How about getting more from your personal or family life?

Whatever your priority you could have gained knowledge in any of these areas had you been at the Show.  The sponsor My Family Care and their partners put on practical, personal, and plenary sessions looking at the advice, inspirations and solutions that contribute to peoples’ ideal life balance.

From what I saw the audience of women on Maternity Leave, or taking a Career Break; people searching for their next job after redundancy and those looking to work flexibly, really engaged with the sessions on offer.

More details of the Work and Family event are set out here .  You can follow the feedback from the show on Twitter using the hashtag #wfshow

Personal Questions For Your Goal Setting Sessions

Meanwhile, here are the five personal insights I noted from the range of ideas offered by speakers last week.  I have added some bullet point questions for you, which you can use with your coach as you set your own goals:

On average Men are likely to apply for a promotion if they meet 60% of the recruitment criteria:

  • What more could you do to add to your skills, so you comfortably reach 70% of the recruitment criteria?

Women are likely to hold off applying for a promotion until they feel they meet 90% of the recruitment criteria:

  • What could you do to add to your skills, so you are confident you have 70% of the recruitment criteria?

You help yourself perform better by making time each day to check out your state of mind and take action, where necessary, to change limiting beliefs:

  • What is your strategy for taking stock of your inner state?

Making time to manage your personal / professional relationships in a considerate way makes your life easier:

  • How empathic are you when you manage your key relationships?

When you need to give feedback make time to pause, and comment on the behaviour rather than the individual’s personality:

  • Thinking about your previous bosses, whose feedback technique would you wish to emulate and why?

Feel free to check out my Archive section for more inspiration.  There are further ideas On Facebook and Google+ too.  Do feedback about your progress, via the Contact page here, or on Twitter @RogerD_said