Goals 2014: Three Key Posting Tips

Happy 10th birthday Facebook!  It is a long way from an audience of Harvard students in February 2004 to a global audience of 1.23 billion in 2014.

All those users face a dilemma: how do I achieve my goal of representing myself well online?  I’ve blogged (in the related tweet above) about the challenges of managing a credible personal brand on social media before, most recently after 2013’s Business Show.

How will you manage your brand this year?

When it comes to your 2014 posts, how will you manage your personal brand?  From what I can see it helps to keep posts:

  • Professional – bearing in mind regularly posts about getting wasted the night before might not impress a future employer
  • Succinct – staying on point, in fewer than 500 words, helps your reader focus on your message
  • Visual – readers appreciate eye-catching elements

How do your posts reflect your values?

It also helps to be mindful of your key values when posting.  What story are you telling about yourself?

If you are looking to make an impact on a wider community from a position of knowledge your advice and commentary could attract a strong following.  Posting on a regular schedule would make you an important presence in others’ lives.

How are you managing your data?

How mindful are you about data protection when you are online?  A bit of thought probably helps, as more and more of us contribute to the pool of Big Data being waded through by large organisations.

The goal of the European Data Protection Day (on 28 January) – branded as Data Privacy Day in the US – is simple: to inform the public about how their online data is collected and processed; helping to protect their privacy and control their digital footprint.

So, taking all of this into account, would today be a good day to start managing your digital self more thoughtfully?

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Goals 2014: Goal Setting In Three Steps

Workshop Paperwork

Goal Setting Starts Here

 

Congratulations on surviving January.  The first of February is a great time to concentrate on goal setting, action planning and clarifying values.  Here are three key questions to aid in that process:

  • What significant outcome do you want to have achieved by Easter?
  • How you will get there?
  • How does that effort fit with your core values?

Spending even thirty minutes today writing down your response to these questions is worthwhile.  Narrow your focus by expressing your goal in terms that are:

  • positive
  • present-tense
  • realistic

Writing down your first, significant, step to make progress toward your goal helps to underscore that you are confident that you can pursue and attain the outcome you that you want.  So does making an absolute commitment to taking prompt action.  An end date in your diary, with action milestones preceding it are powerful triggers to progress.

This process isn’t the preserve of the business world.  It applies in the public sector or the world of volunteering too.

It was great therefore to meet the volunteer team at The Asian Centre, Waltham Forest – @tacwf on Twitter – and support their work on #GoalSetting yesterday.  An evening in their company showed that goal setting helps volunteer mentors on a community programme, just like it does paid professionals working on costly projects.  Clients benefit too, whether they are young mentees, or high net worth customers.

If you would like to find out more about mentoring you can contact the Asian Centre via their website www.theasiancentrewf.org.uk for more information on their successful #YouthMentoring programme.

So, when will you make time to set your next significant goal?  How can effective coaching help you deliver on your commitment to self-development?

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